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Zenwerks 3.0

Posted by on August 24, 2010 in Marketing, Public Relations, Social Media, Work |

We’ve hinted at changes here at Zenwerks for quite awhile, so we’re excited to finally pull off the cover and reveal the new and improved Zenwerks 3.0.

We’re not changing the name of the company, but 3.0 is symbolic of the changes and evolution at Zenwerks since the company was launched in founder Bob Butterworth’s “home office” (aka “bedroom”) in 1999 during the early Internet years. Bob and Zenwerks rode the dot com wave (and bust) – and survived all the stronger after the dust settled. In those early days, web site expectations, demands and projects were relatively simple – especially compared to today’s digital world.

Over the years, Zenwerks’ capabilities have expanded to meet the growing expectations of our clients. We won’t bore you with a list of fancy technologies and acronyms we know how to use here, but suffice to say there is nary a web design or development project we don’t feel comfortable tackling.

And now we’re adding a bucket full of new services and capabilities for clients: public relations, Internet marketing, social media and mobile application development and marketing – to name but a few.

This is an exciting new chapter for the agency – and it moves into the next phase with a new partner on board. David Kaufer is known in the Seattle PR and Marketing community as co-founder for the successful tech-focused agency Kaufer Milller Communications during the 1990s. He joins Zenwerks after a 12-year agency hiatus during which he gained a wealth of experience in marketing and communications leadership positions at organizations such as Cisco Systems, Comcast and UC-Berkeley Athletic Department. He most recently was Vice President – Marketing and Communications for TERIS – where he orchestrated a successful rebranding campaign for the company.

We (Bob and David) met while working on a project for a small, local game company in 2006 and formed a personal and professional connection built on sports, fatherhood, politics and business. In March, we both agreed the timing (and opportunity) was ideal to combine our respective experience and add new services and capabilities to Zenwerks.

And off we go – the first few months have been a flurry of new clients, projects and activity – and a lot of fun – and now that we’re “live” across the board, we’re that much more excited about the future.

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