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When Are The Best Days And Times To Post On Facebook?

Posted by on July 7, 2011 in Public Relations, Social Media, Work |

If you work in social media, you know that one of the many challenges you face is trying to figure out the best time(s) to post information to your business Facebook wall for maximum impact. Well, thanks to Hubspot’s Dan Zarrella (who is well worth following on Twitter, by the way), you can see via […]

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Dream Job

Posted by on July 6, 2011 in Marketing, Oregon Ducks, Public Relations, Social Media, Sports, Work |

“A dream job is a job that combines your talents and passions in a way that is meaningful to YOU.” (~Career expert Pete Liebman) What is a “Dream Job” and how many people do you know that actually has one? I have been thinking about this for awhile, because in many ways I consider my current […]

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Walking a mile in their shoes: Professional Edition

Posted by on June 2, 2011 in Life, Public Relations, Work |

“You’ll never understand someone until you walk a mile in their shoes” is a familiar quote to most of us. It reminds us that our perspective is unique to our experiences and that it’s impossible to really understand someone else’s situation unless you’ve been in a similar situation. I think this is true personally and […]

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A firestorm erupts over a tweet: Comcast vs. Reel Grrls Non-profit

Posted by on May 22, 2011 in News, Public Relations, Seattle, Social Media |

While scanning Google Reader Friday afternoon, one headline caught my eye: “How to lose funding in a single tweet.” I clicked on it because I was intrigued and assumed it was going to be a story about a start-up company that somehow ticked off investors. Instead, it was a story that had roots here in […]

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Buying a ‘Divorce’ Home Has Its Perks

Posted by on January 21, 2011 in Public Relations, Social Media, Uncategorized |

You may or may not be in the market for a new home currently – but if you are thinking about buying a home in future (near or long term), you might want to consider a “Divorce” home. What is a Divorce home? Basically it’s a home being sold by a couple who is going […]

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Kelli Matthews (UO J-School Instructor/PR Pro): Today’s Kaufer “Follow Friday” Featured Profile

Twitter Name(s): @KMatthews Which social media networks do you use consistently? Facebook, Twitter, LinkedIn, PROpenMic I also blog – both on my own WordPress blog and on Tumblr. What was your “Aha” moment regarding social media (when/why did you decide to become engaged)? I was doing some research for a presentation and the results for […]

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Are Web Development and Marketing Services Tax Deductible Business Expenses?

Posted by on January 5, 2011 in Marketing, Public Relations, Showcase, Social Media, Uncategorized, Work |

It goes without saying that marketing is a fundamental requirement for the success of any kind of business (and of course, we’re biased). But without proper marketing, most businesses will never truly flourish – the competition for attention is too fierce. This is especially true for online or digital businesses and services. Its hardly a […]

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What Were The Top 10 PR Blunders of 2010?

Posted by on January 2, 2011 in Public Relations, Work |

The beginning of the year is always a great time for lists as we look back and reflect upon the previous 12 months. There are lists for everything of course, so given my experience in public relations, I thought I’d share a list of the Top 10 PR Blunders of the year, as compiled and […]

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Corey Dubrowa: Today’s Kaufer “Follow Friday” Featured Profile

With the holidays here, I’ve lagged a bit with my blogging this past week but I’ll be picking it up next week, with one of my major 2011 New Year’s resolutions being to blog on a more consistent basis (4-6 times per week). So be prepared to hear more from me in the upcoming year! […]

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Jenci Eble Spradlin: Today’s Kaufer “Follow Friday” Featured Profile

Posted by on December 17, 2010 in Follow Friday Profiles, Public Relations, Social Media, Work |

Yes I know it’s a cliche’ but it’s so true – time is absolutely flying this month! I can’t believe Christmas is next week already – yikes. Luckily, I have 99% of my shopping complete so I won’t be freaking out about that. But since it is Friday, it does mean its time for another […]

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