5 Digital Marketing Trends You Can’t Afford to Ignore

Posted by David on August 13, 2013 in Marketing, Social Media |

Digital marketing is one area where it pays to stay current. The Web is changing at a lightning pace, and business owners cannot afford to be left behind. There is a flip side to this rate of change, though. If you spend too much time paying close attention to the flitting changes in digital marketing, […]

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What Does The Rebirth of Flickr Mean for Marketing?

Posted by David on January 3, 2013 in Marketing, Social Media |

Guest post by Kelsey Kaufman, our awesome Kaufer DMC Account Coordinator!  You might have seen the headlines: “Is Facebook Already Making Instagram Uncool?” “Flickr grows as Instagram support looms.” And, “11 reasons why Flickr is (and always has been) better than Instagram” (to name but a few) It was a tough month for Instagram as users […]

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Social Media Marketing: How 7 Ways Cable Channels Should Use Pinterest

Posted by David on March 8, 2012 in Marketing, Social Media |

What’s the hottest social networking site around right now? It’s not Facebook or Twitter, but a rapidly-growing picture and video-sharing site known as Pinterest. So, what’s so special about Pinterest to make it capture 11 million views a month, and already have over 10 million active users? All the numbers come together on Arik Hansen’s […]

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When Are The Best Days And Times To Post On Facebook?

Posted by on July 7, 2011 in Public Relations, Social Media, Work |

If you work in social media, you know that one of the many challenges you face is trying to figure out the best time(s) to post information to your business Facebook wall for maximum impact. Well, thanks to Hubspot’s Dan Zarrella (who is well worth following on Twitter, by the way), you can see via […]

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Mobile content explodes – more than 100 million Americans using mobile browser, app, email, music or video streaming services

Posted by on June 20, 2011 in Marketing, Mobile Marketing, Work |

The introduction and rise of smart phones the past four years has fundamentally changed the way people access apps, games and information. And this technology tsunami is gaining strength as sales continue to boom. If you already own an iPhone or Android, you probably don’t think about how many others also own or are buying […]

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Social media and the Vancouver Riots

Posted by on June 16, 2011 in Social Media, Sports |

Even though I’m far from a hard core hockey fan, I usually take an interest in the NHL playoffs every year. The competition is always intense and the long best-of-7 three round format means that the Stanley Cup winner has really had to earn the championship. This year was no exception and when the playoffs […]

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Behind the Tweets: Corey Colwell-Lipson and Lynn Colwell (authors of Celebrate Green Creating Eco-Savvy Holidays, Celebrations and Traditions for the Whole Family)

Posted by on June 10, 2011 in Behind the Tweets, Follow Friday Profiles, Social Media |

My “Behind the Tweets” feature is back after a brief one week hiatus and do I have a great profile for my readers. This is another “dual” profile that this time features two amazing women: Corey Colwell-Lipson and her mom, Lynn Colwell. Lynn and Corey are mom and daughter, and authors of Celebrate Green! Creating Eco-Savvy […]

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Behind the Tweets: Nate Riley & Nicholas Gyeney

Posted by on May 6, 2011 in Behind the Tweets, Follow Friday Profiles, Social Media |

Welcome to FRIDAY and another “Behind the Tweets” column! This week I decided to mix things up so I asked my Twitter followers for volunteers for the column. Nate Riley responded and suggested his buddy Nicholas Gyeney and himself. They are both relative newbies to Twitter (becoming more active on it in March of this […]

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How to manage Twitter followers using lists and streams

Posted by on March 4, 2011 in Marketing, Social Media |

Wondering how to keep track of your followers after your first couple of hundred? I show how you can use Twitter’s web client to create and manage lists, as well as how to use Hootsuite to set up streams to track various lists in real time.

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Kathleen Schmidt – Book PR Expert, Sports Lover & Mom of 2: My Follow Friday Featured Profile

Posted by on February 24, 2011 in Follow Friday Profiles, Social Media |

Have I mentioned how much I love Twitter? I officially signed up for the service in May, 2008 but didn’t really start using it in earnest until later that year and early 2009. I’ve met so many fun, interesting and smart people thanks to Twitter, and this week’s Featured Profile is no exception. Kathleen Schmidt […]

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